In a new wave of fraud cases on Facebook, we at Mimikama warn of a treacherous scam: users are receiving messages that say “Look who died in a car accident. I think you know him, I'm so sorry." These emotionally charged messages are designed to prey on your curiosity and concern and trick you into clicking on a link that leads to a fake Facebook login page. As soon as you enter your login details, they are given into the hands of the scammers.
Today, digitalization is creating a flood of information exchange and global communication that is influencing our lives in unprecedented ways. However, this freedom of communication also carries risks. The menacing shadows of phishing attacks and malware lurking in the cyber landscape bring home a frightening reality: our online security is constantly under threat. In this article, we delve deeper into a particular type of scam that is invisible yet omnipresent – clickable lure luring, or as it is known in the industry, clickbait.
Clickbait – The Baits of the Digital Age “Look who died in a car accident. I think you know him, I’m so sorry.”
Clickbait is a clever way to exploit the human instinct of curiosity. The mechanisms are as simple as they are effective! This status post is currently making the rounds on Facebook, where users from his own friends list are repeatedly tagged. The wording: “Look who died in a car accident. I think you know him, I'm so sorry...(link)"

- Shocking headlines : Scammers use emotional trigger points to pique users' interest. Examples include news of tragedies or sensational revelations.
- The Curiosity Trap : They often contain teasers like "You won't believe what happens next..." or "This information could save your life..."
- The manipulative bait : They pretend to come from a friend or acquaintance, which gives them an advance of trust and makes them more likely to be clicked.
We would like to emphasize at this point that there was NO ACCIDENT! The lurid text only serves as bait!
The mechanics of the impostors
Clicking on such a bait can have far-reaching consequences. The process behind it is devilishly clever:

- First, the user is often redirected to a fake website that looks strikingly similar to the original.
- Personal information is then requested here – usually login details.
- Once this information is entered, the fraudsters have access to the user's account. This can then be used to further spread clickbait and steal data.
The psychological dimension
The success of clickbait relies on deep psychological manipulation. They target our natural curiosity, our need for social belonging, and our drive to protect ourselves and our loved ones. By feigning an urgent, often emotional situation, they make us unwilling victims of their ruthless strategies.
Prevention and management
Despite the worrying nature of clickbait, there are effective measures we can take to protect ourselves from it:
- Awareness and Education : We need to constantly educate ourselves and stay updated on the latest scam methods.
- Caution and skepticism : We should view with skepticism any message or link that sounds too good (or bad) to be true.
- Secure online practices : Use complex passwords, enable two-factor authentication, and never enter your login credentials on a site you don't completely trust.
Conclusion: In the ever-changing world of the Internet, we must always remain vigilant and protect ourselves from the dangers that lie in wait for us. While clickbait and similar scams pose a serious threat, we can protect ourselves with knowledge, caution and common sense.
Also read:
- The fake traffic accident on Facebook! Help, I was lured into a phishing trap!
- Scam on Facebook: Beware of fake reports about missing children
- Better not post this! How scammers can exploit your online information
- “He died in a car accident”: Warning about Facebook status posts about car accidents
- Facebook: How I lost money due to a copied profile and how you can prevent it
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Notes:
1) This content reflects the current state of affairs at the time of publication. The reproduction of individual images, screenshots, embeds or video sequences serves to discuss the topic. 2) Individual contributions were created through the use of machine assistance and were carefully checked by the Mimikama editorial team before publication. ( Reason )

