Every year... there are supposedly product names that would displace Christian Western culture out of “anticipatory obedience”.

And this year it is supposedly Aldi that is making the plant “Islam-compliant” by renaming the poinsettia to Autumn Star or Winter Star ( we have reported ). At least that's the accusation on social media and also directly on Aldi's Facebook page. But the discounter counters and has a secret weapon: Hors t!

What happened: In a post, a Facebook user complained that the deceased Albrecht brothers, as practicing Catholics, were now turning in their graves because of their submission to left-wing forums and Islam:

The anticipatory obedience that seamlessly follows the renaming of Christmas markets as “winter markets” would certainly not have been in the spirit of the old Albrecht brothers, who are known to have been practicing Catholics. They would probably both rotate in their vote on the subjection of the new Aldi-Süd administration to left-wing forums and Islam.

[mk_ad]

responded accordingly to this accusation and brought Horst into the game: “You can also call him Horst!”

Hello Adam,
the winter star is not the classic red poinsettia (which we will also offer as a bush), but a modification. To avoid confusion, we decided on the name “Winterstern”. You can also call him Horst if that makes you feel better. We don't even need to address the remaining allegations: we and our founders have always welcomed all people, regardless of religion, social, ethical or national origin or citizenship. You are welcome to spread your strange speculations elsewhere, but please not here. (y) Kind regards, Irek #dealwithit #noplaceforracism <3

Aldi reacts with Horst
Aldi reacts with Horst

We're curious to see how many people will buy a Horst today.

Loss of tradition narrative not only against Aldi: the Zipfelmann syndrome

The entire discussion about an “Islam-compatible” Herbststern is nothing other than the discussion that has been going on for years on social media that supposedly Christian Western values ​​(whatever that means) are being Islamized through renaming (whatever that means now). ).

A synonym for this is the Zipfelmann (a hollow chocolate body that looks similar to Santa Claus), which has been heating up people's minds for many years. The Zipfelmann does not replace Santa Claus, but he is sold in parallel. In this respect, the accusations here are similar, because Aldi's autumn star does not replace the poinsettia. One can therefore speak of a type of Zipfelmann syndrome.

[mk_ad]

But it remains as it is: The Easter Bunny is of course still called the Easter Bunny, and Santa Claus is still called Santa Claus. Product names can and may vary, but this has nothing to do with the abolition of cultural values. But it's exciting that this discussion starts again every autumn. Let's see what Penny comes up with this year and the Zipfelmann on tour again.


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